Making Money With Photography

Wedding Photography

If making money with your photography is your goal, what's holding you back?

It's taken me a long time to realize that making money with your camera can be pretty simple, but one must be happy making a little in the beginning and realize that the dream of good money comes in time. Like all journeys the sooner that you start the sooner that you arrive where you want to be.

Beyond practicing to perfect your photography skills, the hard part is making the effort to find the jobs. If anyone has followed me close enough through the last 15 years they can attest that I've had some rough times. It has taken me longer than it should have to realize a few simple facts of life concerning business, motivation and purpose concerning my photography business. If I can save anyone any time, I’m glad to share what I’ve learned.

It doesn't matter if you have “real” job or not beyond your photography. You probably have some spare time that can be invested in creating or improving your photography business, be it your skill, your marketing plan or simply finding jobs. You must understand that you will be doing a lot of work for yourself that is an investment in the future of your business. A website, for example, will take a lot of time to keep current and relevant. Social Media and other forms of marketing take time as well.

First consider what you enjoy photographing the most or what you feel that you’re good at. I'm not talking about the remote and breathtaking landscape photography created as your art necessarily, although print sales can be added to the aggregate of income, practical photography jobs are more consistent work and pay. Jobs such as portraiture, events (weddings, engagements, etc) or real estate. These are jobs that fill a need of a client. This is work that you can get any day of the week. In my case I enjoy real estate photography jobs more than I enjoy weddings so I look for real estate agents that I can help. There were 255,284 homes sold in Oregon last year. There are 16,000 real estate agents in Oregon. There were 26,787 weddings in Oregon in 2016. All you need are a small handful of loyal clients. The work is out there.

Furthermore, there are a wide array of budgets for these jobs. There’s someone who has a budget that suits your rates no matter how low or high it might be. Start with lower paying jobs with less expectation and work your way up as you gain experience and reputation. You’re not a Richard Avedon or a Dorothea Lange, but they were beginners once too.

Let's say that you want to do real estate photography. Start by photographing your own home or, perhaps, a friend who has a home that would photograph well. If you want to do portraiture photograph your family and friends. Gain confidence by practicing. The same goes for approaching potential clients. Most people fear the word “no”. Put the thought in your mind that they aren’t rejecting you, they just don’t have a need for what you are offering. A no saves you a lot of time to go find that yes.

Don’t hesitate to turn down a job if you feel that it’s beyond your ability. It’s better to admit that than to get yourself in over your head and becoming discouraged, but overcoming challenges working as a photographer will be the best way to improve your understanding of photography. I have learned many lessons in my real estate work that I have been able to apply to the other forms of photography that I enjoy, for instance. In other words, these types of photography jobs will make you a better all around photographer. Play it safe, don't be afraid to fail. A lesson is learned and life goes on.

Next is that when you have your own business you have no boss to tell you what to do and when to do it. It's up to you to motivate yourself to do what needs to be done. A job must be done completely and done well first, and in a timely manner second. Your client would rather have beautiful photos in due time, than crummy photos quickly, but be prompt in returning your work to your client. It’s also up to you to motivate yourself to do what you know needs to be done including the parts of the job that don’t require taking photos, which are typically seen as chores by most photographers and artists trying to make a living with their skill. Bookkeeping, accounting, taxes, sales calls, follow ups, invoices. It all adds up, and many burgeoning photography entrepreneurs don’t consider all of that. It can be daunting, but it can be simple in today's computer age. Keeping good records will help you to take advantage of the tax laws made to encourage small businesses such as yours. Make your spare bedroom your office.

Create your brand and build a website with the best examples of your work. Make your brand identifiable to you. Make it your business identity. Print business cards and hand them out to everyone everywhere. I even hand mine out while hiking. The simple act of handing someone a card is empowering in itself. Represent yourself as a professional. Visit businesses that you feel may need what you offer. Make a contact there and get their card. Leave several cards before you leave and mention your website, then follow up with a call a few days later. You may feel bashful or even foolish at first, but don’t stop shaking hands. You will feel more comfortable in time. We’re all dealing with the same insecurities, including your potential client. We’re all human. You may be surprised how many people that you will find who will relate to you.

An important part of creating this new world of pro photography, which has nothing to do with photography, is to pare down your cash flow expectations and requirements. Relegate your photography income to your business if possible, or pay off the things that are keeping you from investing that money in yourself. If you are in a situation where your financial obligations are making your life top heavy, rethink your situation and remove obligation if at all possible. You can do one of two things to affect your money situation. You can either make more money or you can get rid of financial liability. Debt kills dreams faster than anything. I may not have the nicest car or the nicest house, but both are mine and those simple, basic things give me what I require for shelter and transportation plus the freedom to not have to have such a large amount of bills to pay each month. I'm not on this earth to impress anyone so new cars or a home with excess mean little to me. This also applies to your tools. I have never bought a new camera. I always buy gently used, but one day I'll have the best camera in the world.

Last you must believe in yourself and your abilities. Confidence comes with pride in your work and affirmation from happy clients and followers. It comes from seeing an improvement in your own work. It comes from actually being paid for a job well done. Being confident in your abilities give you confidence in approaching potential clients. All this comes from practicing and getting better at your photography. You must start somewhere, sometime and not stop. You must expect delayed gratification. You must have faith that it will happen. You must resolve yourself to never quit.

I’m at a point in my life where I’m realizing the benefits of the work that I have done over the past fifteen years. Sure there are others who have been more successful or have reached equivalent goals as mine quicker, but that’s their world. That’s what you have to tell yourself. This is your world and nobody else's. Relax, set your sights on your goals and live each day doing your best to reach them.

Now with all of this being said, this is my world, but I am a full time professional photographer. Am I hugely successful or even slightly qualified to give advice? Maybe not, but there’s always someone out there that needs to hear what you or I have to say. These are my thoughts. These are the things that I tell myself. I hope that this helps someone out there realize their dreams and goals.

If I can do this, you can too.

My Latest Release – Rhododendron Gateway

Rhododendron Gateway

I love Spring and early Summer. I love photographing the wildflowers that bloom around my home here near Mount Hood, especially the rhododendrons.

This is a view of Mount Hood from the northwest on a hilltop above Lost Lake.

Prints of this photo can be purchased at this link. As always, I appreciate your kind support.
https://gary-randall.com/product/rhododendron-gateway/

Rhododendron Gateway
Rhododendron Gateway to Mount Hood Oregon

Leslie Gulch and The Owyhee River in Eastern Oregon

Leslie Gulch in Eastern Oregon

Leslie Gulch and The Owyhee River in Eastern Oregon - Oregon is truly an amazing place. In terms of variety of the landscapes available within an easy day’s drive, who really needs to travel outside of the state to find what they want to experience? From my perspective, that of a landscape photographer, I speak primarily in regards to the natural world. Oregon has views of the ocean, rolling hills and valleys, forests, mountains, glaciers, sagebrush desert, mud playa desert, you name it. I tell people that in Oregon there’s a view of a canyon that’s deeper than the Grand Canyon - Hells Canyon on the Snake River.

Leslie Gulch in Eastern Oregon
Leslie Gulch in Eastern Oregon

Considering the variety of terrain that we have to choose from here, I seem to gravitate to Eastern Oregon. Perhaps it’s because I live in trees and relish a clear view of the sky and clouds, but I seem to breathe more freely in the open spaces and expansive views that I find there.

My latest trip east included a stop at a place that I can never get tired of exploring, Leslie Gulch. Leslie Gulch is on Bureau of Land Management land located about an hour from the little town of Jordan Valley near the Oregon and Idaho border. Named for a

poor fellow named Hiram E. Leslie who was struck by lightning there in 1882, it’s a part of a larger area that is a part of the many canyons that make up the Owyhee River drainage. It’s a canyon with towering rock spires and formations made of ancient volcanic tuff, a rock very similar to what’s found at the popular Smith Rock State Park, but times ten as there are huge formations surrounding you all the way through the canyon and up side canyons.

Owyhee Country in Eastern Oregon
Owyhee Country in Eastern Oregon

The canyon has a 15 mile dirt road that takes you down into and through to the end where it meets the Owyhee Reservoir where there can be found the 8-unit Slocum Creek - Leslie Gulch Campground (Open from March - November) and a boat ramp. Many people come here to fish. A bit of caution must be expressed here. The road can be treacherous in rain, and the area can be prone to flash floods so be warned. When adventuring in remote areas always be prepared and make sure that your vehicle is up to traveling for miles on dirt. Please don’t go unprepared.

Once you’re in the canyon you’re surrounded by castle like pillars of rock formed by ancient volcanic ash, sheer cliffs and honeycomb type rock formations. The rock features are jagged and more reminiscent of a place in southern Utah or Arizona, but it’s all Oregon. In the Springtime wildflowers bloom, but as Summer approaches the grasses turn yellow and the canyon can be prone to grass fires. Although elusive, there is an abundant amount of wildlife there including bighorn sheep which was established there in 1965 that number close to 200 animals. As you sit at camp you’re serenaded by birds including chukars, which are a type of partridge, and coyotes in the evening, while consumed by the aroma of sage and juniper. Oh - And there’s no cell phone service there so you have no choice but to relax and take it all in.

Cliff Along the Owyhee River in Eastern Oregon
Cliff Along the Owyhee River in Eastern Oregon

While in the area take note of some other places nearby that are also worth visiting. There are many other places to get a view of the Owyhee River as well as camping places. Succor Creek is another spot that I’d recommend. Consider also visiting Silver City Idaho, a remote “ghost town” at the end of a rough dirt road that still has a few hearty residents holding on there and a city ordinance that prohibits modern improvements. Take a day and explore the old town and its old buildings including the Idaho Hotel. The little town of Rome and the Pillars of Rome and views of the Owyhee River as well as the Alvord Desert - A mud lake much like Death Valley in California are nearby. The Steens Mountains, considered the Alps of Oregon tower up from the Alvord Desert, and also the Malheur National Wildlife Refuge north of the Steens is an amazing place to sit and birdwatch.

The Owyhee River in Eastern Oregon
The Owyhee River in Eastern Oregon

Prior to my time in Eastern Oregon I must admit that from all that I had heard I felt like there was nothing there but sagebrush and coyotes, but once I decided to go it was immediately obvious to me that I had found the solitude that I love and an expanse of land to explore and discover. It may not be for those who want luxury in their free time as there aren’t many motels but for those who want to get away from the luxurious, forget a shower for a few days and spend time in the natural world, I would recommend Leslie Gulch.

A Dark and Dreary Central Oregon Day

A Dark and Dreary Central Oregon Day

A Dark and Dreary Central Oregon Day. This photo was taken November of 2010.

This was a blustery and stormy late afternoon. The light was flat but the clouds were big. I photographed this wide to include the powerful sky, and processed it dark to express the mood of the scene that day.

I have always loved this old house. I remember photographing this place before it became popular. It's rare when an Oregon landscape photographer doesn't have a photo in their portfolio of this location. Unfortunately the popularity of the location may eventually become the demise of this old home.

If my experience is applied to this old home the owner will eventually consider demolishing it due to trespassers. The owner has a no trespassing sign  clearly displayed but he tells stories of how bold some people can be in their pursuit of a unique photo of this place. The building is in very bad and unstable condition and an injury could easily happen. And furthermore the traffic of people walking around the house would wear the crop that he grows in the field.

The reality of the situation is clear. He doesn't want people in there no matter the reason.

When you're out in the field please remember to be an ethical photographer and respect private property. It helps maintain respect that others have for the photography community.

Eagle Creek Fire Verdict Opinion

Metlako Falls Eagle Creek Columbia River Gorge

Eagle Creek Fire Verdict - Here's my statement concerning today's court hearing concerning the teen who started the Eagle Creek Fire.

I feel that this is fair and I'll tell you why.

I have been as angry as anyone about this. I think that you all know that. I have family and friends in Cascade Locks and the Stevenson area who were affected directly by this fire. The fire will ultimately cost me money as my guide business in the gorge is, essentially, shut down. I have a lot to be angry about.

With that being said, I must remove the vitriol, vindictiveness and emotion from my thinking to see this logically. This, I feel, is what the law is required to do in these emotional cases. The job of that judge was to put all emotional arguments aside while all of the facts are considered.

Prior to this day we've had some lively discussions about this on my Facebook page. Some have called for extremely severe punishment while others want to pass it off as just a bad decision by a child who didn't know any better.

The consensus seemed to be to have this teen serve a ton of community service working to correct what he spoiled and to have him serve some sort of probation. That's just what he received. It was also the maximum that the judge could rule in a juvenile court.

The hearing scheduled in May to determine restitution will be nothing more than a formality and nothing less than a lesson in futility if collection from the family is expected. The cost of fighting the fire is close to $20,000,000 and each person who was affected by the fire has a right to sue the family for up to $7500 each in damages. This will all go unpaid and the cost of fighting the fire will be paid for by the taxpayer.

This teen will receive almost 2000 hours in community service working directly with the US Forest Service. It is my hope that during this 2000 hours he will find a mentor who will direct his attention to the importance of conservation as well as community. If we can trust the system these things will be addressed during his time serving the community.

Although the letter of apology was finely crafted, or at least refined by his lawyers, I believe him. I believe that he understands now the enormity of his actions. I feel that he truly realizes that his actions can affect so many more than just himself.

It is my reasoning that if the system would have sent this teen to a jail situation he would come out bitter. I'm hoping that his sentence of community service and monitoring through the probation system that he will come out of this a better human than he would have otherwise.

It's now time to heal. It's time to heal our anger. It's time to heal the losses that those who have been affected have felt. It's time now to heal the Columbia River Gorge and go forward in the future with an increased level of awareness of how fragile this land is and how easily we all affect the land when we recreate there.

#eaglecreekfire #columbiarivergorge

Wildflower Season and Leave No Trace

Balsamroot Sunflowers at Rowena Heights in the Columbia River Gorge

Wildflower Season and Leave No Trace

Well, it's February and, so far, a mild Winter. If this trend continues we will have an excellent wildflower season. An early Spring has two consequences for photographers. I beautiful wildflower season and a lot of mosquitoes and ticks.

The Columbia River Gorge has many beautiful fields of flowers. One of the most popular locations by far is Rowena Crest. Rowena is known for its fields of lupine and balsamroot flowers. The location is usually over run by photographers and hikers who love these fields. Because of this the wear and tear on the terrain, as well as newly developed trails made by off trail walkers, it's becoming pretty severe, especially in certain viewing areas. Beautiful foreground areas have been denuded and worn down to bare dirt.

Rowena is only one of the areas that are being affected by the increased use due to the popularity of photography today. Because of this I would like to remind everyone to do their best to Leave No Trace at these sensitive high use areas.

Walk on established trails. It's difficult sometimes to stay on the trail when you see a nice clump but there's a great chance that the trail is there due to its view and there will be many other flowers along the way. Once you mash the grasses down to resemble a trail, others will naturally follow.

Don't pick the flowers. It may be tempting to pick a few flowers to create an arrangement, to turn their faces toward the camera or to simply bring home a bouquet. Please reconsider. Once they're gone they're gone for others and their ability to go to seed to supply fresh flowers next Spring is gone.

If you go with friends please limit the size of the group. The larger the group size the more apt for the group to leave the trail. A group of photographers in one place can cause a lot of damage. I've seen a group come in to photograph a place and completely stomp the area down.

Although controversial, consider the practice of not sharing the location to a pristine area that has yet to be affected by this high volume traffic damage. Some call this elitist, but in my mind it's certainly not. If I'm able to explore to find my own little discoveries, others can make that same effort too. If I could trust my fellow photographers to actually be conscientious enough to not tear these areas apart, I'd be happy to tell the world. In the last 15 years of doing landscape photography I have seen so many of my favorite areas become overrun with non caring humans who have crowded these beautiful areas, tearing up the foregrounds that were once used in photos.

My message is simple and is not meant to be elitist. My message is simply to respect these places that we love to photograph. Preserve them for future photographers. Volunteer with local groups who are restoring or maintaining these areas. Keep these places from being closed down permanently. If you see another photographer off trail, consider mentioning in a nice way that they might consider staying on a trail. If you see others causing malicious damage, especially vandalism, consider reporting the action.

We all need to consider ourselves stewards of these lands. Most are public lands shared by all. Consider them something that you need to value and take care of.

Organizing Priorities

Panther Creek Falls Washington

Preparing for a trip, even a simple day trip, should be pretty basic when it come to packing your camera gear, or so it would seem. It’s easy to throw your gear in the backpack, grab it and go.

You must know that photographers take their backpacks pretty serious. For those who aren’t aware, I should explain that a photography backpack is very much like a typical rucksack but they have little padded dividers that are fastened with velcro in an arrangement decided upon by the owner of the backpack to hold their various camera bodies, lenses and other assorted accoutrement. With these dividers it’s easy to take a quick inventory of your gear prior to heading out into the field. Zip open a panel, look inside and zip the panel back up and off you go.

Taking quick inventory in this way is typically pretty straight forward. It’s easy to see if you have your camera and your lenses, but there are always those little details that will trip you up as this little story will show.

After taking my quick inventory on one particular day, I grabbed my gear for a hike to a waterfall that I had been meaning to photograph for a while. The hike was going to be about a five mile trip, ten miles altogether. A good day hike but still a bit more laborious due to my backpack full of gear. It’s usually like me to pull my camera from my backpack at the trailhead and carry it separately and take snaps along the way, but on this day the hike was familiar and I figured that I would just wait until I arrived at the spot that I had in mind. Besides, it would make the hike easier without carrying something in my hands.

I hiked with certain urgency as I was on a mission. I walked the five miles with no break for rest as I knew that where I was going would be a great spot to snack on the peanut butter and jelly sandwich and the apple that I had brought along with me. How perfect. A beautiful waterfall to photograph and a nice little picnic all at the same time.
After the morning hike I arrived at my destination. The spot that I had in mind for the photograph that I had imagined since my last hike there. I walked to the creekside, peeled off my backpack, set up my tripod, unpacked my camera, set it up on the tripod, turned it on to check my settings. As I look at the digital display, which shows me everything that I need to know to adjust my camera, I notice the available exposure count. It reads 0. Zero??? What?

As I stand there looking at the display the cold realization that I forgot to check that I had put the memory cards back in after I had pulled them out to reformat and clear them to prepare for more photos of this trip. I was literally standing there with a camera without “film” in it. All at once I felt emotions welling up inside. I’m not sure if they were feelings of frustration, anger or dismay or a combination of them all. It really didn’t matter as they weren’t good. I dug through my pack to see if I had stashed a spare card, but found nothing. I felt pretty dumb.

Without much more than a thought or two about what more that I could do, I packed my gear back into the backpack and sat down to eat my sandwich.
As I sat there I lectured myself. I berated myself for forgetting to reinstall the card, and agan for not checking when I packed the backpack, but in time I resigned myself to the fact that I wasn’t going to take a single photograph, and that I was in an incredibly amazingly beautiful place in a terrible state of mind and that I just needed to realize how my priorities were out of order.

I had to ask myself how taking the photo became more important than the experience of being there and experiencing the tangible part of the experience that a photo can never capture. At that moment I closed my eyes and paid attention to those non visual components of this beautiful location that make the experience complete. I listened to the water as it tumbled over rocks. I listened to the breeze in the trees above my head. I felt the moss under me. Once I did this I started to pay attention to things that I may have ignored. I heard birds singing and squirrels quarreling. I smelled the fresh fragrance of a forest in the morning. I felt the mist from the falls on my face. I could feel the stress leave as I concentrated. My feeling of frustration changed to resignation and then to a feeling of satisfaction as I realized the complete beauty of my surroundings.

In time I stood back up, grabbed my backpack and started back down the trail with the thought in my mind about lessons learned. Practical thoughts about how to prevent forgetting memory cards or batteries, but even more the thoughts and wonder if I would have taken the time to enjoy the experience of the waterfall if I had remembered to bring them.

To this day when I head out to hike to a waterfall I will check everything, including the details. I haven’t left a card or a battery at home since, but more importantly after this experience the first thing that I do when I arrive at a location is to close my eyes and experience everything that being there has to offer, and I think that it shows through the photos that I take afterward.

The Marquam Bridge Portland Oregon

The Marquam Bridge Portland Oregon

The Marquam Bridge Portland Oregon.

My friend Matt Payne and I were talking about this photo of The Marquam Bridge Portland Oregon and how it's such a prominent in a sea of city lights, making it an obvious composition for a photographer with an eye for detail. I think that some who have photographed this overpass intersection have done it intentionally due to seeing the photo but others who may not have seen this previously just see it and do it.

I took this photo back in 2011 with my friend Bruce. He had seen this intersection in another photograph, perhaps not this exact composition, and wanted to try to get the shot. I was glad to come along, and am honest that I did not create this comp. I was unaware of it until Bruce talked to me about it.

in 2011 not many had photographed this intentionally but since then I've seen it pop up in a lot of photographer's portfolios, and rightfully so. The photos are certainly striking, especially if you've never seen it before.

I shot this at 300mm from the top of "Pill Hill at the OHSU Tram upper terminal. It was windier than the halls of hell, but it's a great place to view the city.

 

The Eye of The Tempest

Medicine Lodge and Lightning at Simnasho

The eye of the tempest.

This was the lodge that Darlene and I were privileged to have been able to stay in while we visited the Warm Springs Indian Reservation in Central Oregon, thanks to my friends Vicky and Charles Littleleaf.

When we arrived to erect the lodge the sun was out and the occasional cloud was a welcomed break from the sunshine. Once the lodge was finished the clouds thickened and a storm of epic proportions moved in on us. Wind, rain and one inch diameter hail fell all while bolts of lightning struck in the hills surrounding us. At one point the lightning was directly overhead but didn't strike the ground around us.

The storm itself lasted well into the night time allowing us the opportunity to photograph it fairly easily. I heard that there were from 1500 to 1700 lighting strikes that night in Warm Springs alone. With the dry weather this could have been disastrous as the fire situation in Central Oregon has been perilous. The good news was that it poured rain. I mean it poured! Of the precipitation I enjoyed the hail the most. I had never seen hail so large. It was easily 1" in diameter. I was caught in it at one point and I can attest to the fact that when a 1" hail stone hits the top of your head it hurts. lol 😀

Later in the day Darlene and I hid inside of the tipi and had some snacks while the storm raged until we realized that the rain had stopped and it was completely quiet outside. Darkness had come while we were dodging the weather and so we didn't realize that the weather had changed in almost an instant. When we peaked our heads outside the lodge door all we saw as a blanket of amazing stars with the Milky Way stretching over the top of us like a crystal archway.

Darlene and I were able to get a couple pretty nice shots of the stars before the clouds moved back in on us signalling to us that it was time for sleep. What an incredible experience.

Vicky felt bad that the weather "ruined" our stay, but I tried to explain just how special it was that it happened. I always look for high adventure but never realized that it would find me on this particular day. I tried my best to explain to them just how special the storm was to me. Charles realized it though. He told Vicky that we were lucky to have experienced it.

I love my life and love the people that are a part of it these days.

Thank you Vicky and Charles.

This is a single exposure of two lighting strikes.

Top Ten of 2017

Panther Creek Falls Washington

This last year for me was a bit of a challenge when it came to photography, but it's been a great year businesswise. The carrot keeps getting a little closer each year. And 2017 was the year that I got married. As bittersweet as it was, I was still able to get out and take a few shots.

2017 was the year that I was repaired from all of the accumulated abuse that I've done to this body in the last few decades. Last December I had back surgery and was laid up longer than I had anticipated. I'm just now starting to realize an improvement in the pain, a year later. Once I was back on my feet from my surgery my mom had her shoulder replaced and no sooner than her shoulder had healed she went in for knee replacement. Because it's just my mom and I these days I am her moral support, and she mine, so I had little time to go and do any shooting this last year. But in 2018 this all will change.

I can't wait to get this year started!! Darlene and I are going to start the year out by heading up to Alasky this month and then a couple more plans for travel that we'll reveal come closer to the day.

And so, in light of all that, here are my favorite ten photos from 2017 in no particular order. I hope that you like them.

I promise to do better in 2018. 😉

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